Create a Crisis – Part 3

In my “Create a Crisis” series I’ve talked about what a Thematic Goal is and what the process is like for creating one.  Today I thought I would reveal what our Cross Point Staff Thematic Goal is for 2009.

This year our thematic goal is about securing the foundation among our staff.  As I was praying and brainstorming our thematic goal for this year, I became burdened by the need to establish an even better foundation of trust and unity among our team.  Cross Point has grown significantly within the last 12-18 months on all fronts.  From increased attendance, to a new campus, to additional staff, to more ministries and programs, we have experienced a lot of change.  Growth so quickly has increased the pace of our days and the flow of our communication quite dramatically.  We have always been a very tight-knit team, but I began to see the potential for our trust and commitment to one another to become compromised if we didn’t turn up the heat in this area.

I knew what I wanted to accomplish among our team but putting it into a clear, concise and catchy thematic goal was a bit more of a challenge.  After a couple of months of pondering and prayer, we settled on this:

Thematic Goal: WE!

WE! represents our commitment to one another as a team and the ministry that God has called us to.

To describe and support WE!, I came up with five defining objectives which describe how we plan to be committed to WE! this year in very practical and tactical ways.

We Are Family – influencing and developing family values among our team.  What are the most critical family values that we need to instill?

We Need Each Other – clarity, communication, systems.  What do we need to do to create systems and communication plans that help develop clarity and candor among our staff especially between multiple campuses?

We Can Work it Out – focus, discipleship, stewardship, volunteer development.  What do we need to do to help our staff “work smarter, not harder”, “do more with less”, etc?

We Will Rock You – creativity, ingenuity, risk-taking.  How do we create a culture where innovation is at the core of what we do?

We Celebrate – How can we infuse celebration throughout our day-to-day activities?

To help communicate the goal to the staff, I purposefully tied each objective to a well-known song.  We played the song and shared the objective in hopes of creating a fun, memorable experience.  (Yes, it was borderline hokey, but it was fun and it worked!)

Over the next several months we will work through these objectives and infuse it throughout our organization in a variety of ways.  I’ll be sharing more soon.

In the meantime, I’ve got a Starbucks gift card waiting for the first person who can name the song (title and artist) that I used to help communicate each of the five defining objectives.

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  • Whitney February 25, 2009  

    How exciting! Gonna give it a whirl…
    We Are Family – Sister Sledge
    We Need Each Other – Sanctus Real (and Ron Hemby :)!)
    We Can Work It Out – The Beatles
    We Will Rock You – Queen
    We Celebrate (Your Love) -David Baroni?

    The last one I was most unsure of, but it was a fun game!

  • jan owen February 25, 2009  

    well Whitney stole my first four answers but I think the last one is “Celebrate” by Kool and the Gang. Although I might just be showing my age!!!!

    What a creative way to communicate!

  • Ron Edmondson February 25, 2009  

    I don’t care which song, I just hope you showed your team you were willing to lead by example and so you actually sang the song for them! Rock on Jenni!

  • kevinjbradford February 25, 2009  

    I love the them. In both my corporate and ministry teams I am starting to develop my 2009 vision and goals. This was inspirational.

  • Gina Ellis February 25, 2009  

    Great Post.

    1: We are Family: Pointer Sisters and Sister Sledge
    @: We need each other: Sanctus REal
    3: We can work it out: Beatles and Stevie Wonder
    4: We will Rock you: Queen
    5: Celebrate: Celebration by Kool & Gang

    Now, I am showing my age.

  • ash February 25, 2009  

    I was at this particular meeting, so I’m thinking I’m disqualified from the contest!

    But, I do know that I’m excited about rallying around this thematic goal…it just might appeal to my harmony strength (wink, wink!) Thanks for your amazing leadership and direction for our team. I love you, friend!

  • Kevin February 25, 2009  

    Great Post….. I love your creativity and leadership. You are an incredible leader. There is just one thing missing in “WE”…! Have a great day!

  • Jenni Catron February 25, 2009  

    Ok, wow. I shouldn’t do contests because I want everyone to win. @Whitney had the first 4 correct. @Jan had the 5th one right, but @Gina was the first one to name all 5 correctly. Yay!

    @Gina – email your address to and I’ll send your giftcard!